| Learning iOS Programming, 2nd Edition Posted: 05 Apr 2012 09:22 AM PDT 
Book Description Get a rapid introduction to iPhone, iPad, and iPod touch programming. With this easy-to-follow guide, you'll learn the steps necessary for developing your first marketable iOS application, from opening Xcode to submitting your product to the App Store. Whether you're a developer new to Mac programming or an experienced Mac developer ready to tackle iOS, this is your book. You'll learn about Objective-C and the core frameworks hands-on by writing iOS applications that use them, giving you the basic skills for building your own applications independently. Packed with code samples, this book is refreshed and updated for iOS 5 and Xcode 4. - Discover the advantages of building native iOS apps
- Get started with Objective-C and the Cocoa Touch frameworks
- Dive deep into the table view classes for building user interfaces
- Handle data input, parse XML and JSON documents, and store data on SQLite
- Use iOS sensors, including the accelerometer, magnetometer, camera, and GPS
- Build apps that use the Core Location and MapKit frameworks
- Integrate Apple's iCloud service into your applications
Table of Contents
Chapter 1. Why Go Native?
Chapter 2. Becoming a Developer
Chapter 3. Your First iOS App
Chapter 4. Coding in Objective-C
Chapter 5. Table View–Based Applications
Chapter 6. Other View Controllers
Chapter 7. Connecting to the Network
Chapter 8. Handling Data
Chapter 9. Using Sensors
Chapter 10. Geolocation and Mapping
Chapter 11. Introduction to iCloud
Chapter 12. Integrating Your Application
Chapter 13. Distributing Your Application
Chapter 14. Going Further Book Details - Paperback: 428 pages
- Publisher: O’Reilly Media; 2nd Edition (March 2012)
- Language: English
- ISBN-10: 1449303773
- ISBN-13: 978-1449303778
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| Code Simplicity: The Science of Software Development Posted: 05 Apr 2012 09:18 AM PDT 
Book Description Good software design is simple and easy to understand. Unfortunately, the average computer program today is so complex that no one could possibly comprehend how all the code works. This concise guide helps you understand the fundamentals of good design through scientific laws—principles you can apply to any programming language or project from here to eternity. Whether you're a junior programmer, senior software engineer, or non-technical manager, you'll learn how to create a sound plan for your software project, and make better decisions about the pattern and structure of your system. - Discover why good software design has become the missing science
- Understand the ultimate purpose of software and the goals of good design
- Determine the value of your design now and in the future
- Examine real-world examples that demonstrate how a system changes over time
- Create designs that allow for the most change in the environment with the least change in the software
- Make easier changes in the future by keeping your code simpler now
- Gain better knowledge of your software's behavior with more accurate tests
Table of Contents
Chapter 1. Introduction
Chapter 2. The Missing Science
Chapter 3. The Driving Forces of Software Design
Chapter 4. The Future
Chapter 5. Change
Chapter 6. Defects and Design
Chapter 7. Simplicity
Chapter 8. Complexity
Chapter 9. Testing Appendix A. The Laws of Software Design
Appendix B. Facts, Laws, Rules, and Definitions Book Details - Paperback: 90 pages
- Publisher: O’Reilly Media (March 2012)
- Language: English
- ISBN-10: 1449313892
- ISBN-13: 978-1449313890
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| NOOK Tablet: The Missing Manual Posted: 05 Apr 2012 09:15 AM PDT 
Book Description Combine a world-class e-reader with a top-notch tablet—then add know-how from technology guru Preston Gralla—and you have the perfect recipe for portable entertainment. Packed with clear instructions and helpful illustrations, this book gets you up to speed on the NOOK Tablet so you can enjoy ebooks, magazines, games, apps, TV shows, and movies right away. The important stuff you need to know: - Relax with a book. Load your NOOK library with ebooks, comics, and interactive books for kids.
- Play with apps. Enjoy the games and apps everyone's talking about.
- Go online. Browse the Web and check your email with built-in WiFi.
- Be social. Share books and recommendations with your NOOK Friends and Facebook and Twitter contacts.
- Take in a show. Watch movies and TV series, and listen to your favorite music anywhere.
- Read all about it. Subscribe to a variety of magazines and newspapers.
Table of Contents
Part I: The Basics
Chapter 1. Getting to Know Your NOOK Tablet
Chapter 2. Setting Up Your NOOK Tablet
Chapter 3. Using Your NOOK Tablet for the First Time Part II: Reading Books and Periodicals
Chapter 4. Reading Books, Newspapers, and Magazines
Chapter 5. Reading NOOK Kids Books Part III: Buying, Borrowing, and Managing Your Library
Chapter 6. Buying Books, Magazines, and Newspapers and Managing Your Library
Chapter 7. Borrowing and Lending Books with LendMe and Your Local Library Part IV: Apps, Movies, TV Shows, Music, Photographs, and Files
Chapter 8. Streaming Media: Pandora, Netflix, and Hulu Plus
Chapter 9. Downloading and Using Apps
Chapter 10. Music, Pictures, Video, and Documents
Chapter 11. Transferring Files Between Your NOOK Tablet and Your Computer Part V: The Web and Email
Chapter 12. Surfing the Web
Chapter 13. Using Email Part VI: Getting Social
Chapter 14. NOOK Friends, Facebook, Twitter, and Beyond
Chapter 15. Managing Your Contacts Part VII: Advanced Topics
Chapter 16. Settings
Chapter 17. Rooting Your NOOK Part VIII: Appendixes
Appendix A. Maintenance and Troubleshooting
Appendix B. File Formats
Appendix C. Visiting B&N with Your NOOK Tablet Book Details - Paperback: 488 pages
- Publisher: O’Reilly Media (March 2012)
- Language: English
- ISBN-10: 1449317758
- ISBN-13: 978-1449317751
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| Designing Great Data Products Posted: 05 Apr 2012 09:12 AM PDT 
Book Description In the past few years, we've seen many data products based on predictive modeling. These products range from weather forecasting to recommendation engines like Amazon’s. Prediction technology can be interesting and mathematically elegant, but we need to take the next step: going from recommendations to products that can produce optimal strategies for meeting concrete business objectives. We already know how to build these products: they’ve been in use for the past decade or so, but they’re not as common as they should be. This report shows how to take the next step: to go from simple predictions and recommendations to a new generation of data products with the potential to revolutionize entire industries. Table of Contents - Objective-based data products
- The Model Assembly Line: A case study of Optimal Decisions Group
- Drivetrain Approach to recommender systems
- Optimizing lifetime customer value
- Best practices from physical data products
- The future for data products
Book Details - Paperback: ? pages
- Publisher: O’Reilly Media (March 2012)
- Language: English
- ISBN-10: 1449333672
- ISBN-13: 978-1449333676
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