Wow! eBook: Learn HTML5 and JavaScript for iOS - 4 new eBooks |  |
- Learn HTML5 and JavaScript for iOS
- Beginning Android Web Apps Development
- Metro Revealed: Building Windows 8 apps with HTML5 and JavaScript
- Advertisers at Work
| Learn HTML5 and JavaScript for iOS Posted: 12 Jul 2012 05:43 AM PDT Book DescriptionYou have a great idea for a simple mobile web app. Or, you have a great idea for a complicated mobile web app. Either way, Learn HTML5 and JavaScript for iOS will help you build, fine-tune, and publish your app for iPhone, iPad, or iPod touch. Scott Preston will walk you through building a mobile web app from scratch using real-world examples. You’ll learn about design considerations, mobile web frameworks, and HTML5 features like animation and graphics using Canvas. You’ll also learn how to customize your app for a variety of platforms, and you’ll explore testing and performance tips for your app.
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| Beginning Android Web Apps Development Posted: 12 Jul 2012 05:38 AM PDT Book DescriptionWith Beginning Android Web Apps Development, you’ll learn how to apply HTML5, CSS3, JavaScript, Ajax and other Web standards for use on the Android mobile platform, by building a variety of fun and visually stimulating games and other web applications! If you’ve done some basic web development, and you want to build your skills to create exceptional web apps, you’ll find everything you seek in the discussions and examples in this book. Each application you’ll build in Beginning Android Web Application Development will show you solutions that you can apply to many of your own projects. Each example shares techniques and coding solutions that will inspire your own work. You’ll learn how to tie your Android apps into Twitter through two apps that you’ll build: Who’s that Tweet?!, a quiz game based on celebrity accounts, and I Love Ham, a coding investigation into search phrases and rhyming. Your Android web app development skills will then proceed in another direction, as you discover the power of HTML5 in two game apps: Scavenger Hunt, which introduces you to the HTML5 GPS location API, and Spies!, a location-based application that shows you how to use CSS3, Ajax, and HTML5 within multi-player environments. You’ll also create an Android web application which checks the arrival time of buses and light-rails through the use of Portland, Oregon’s open Tri-Met data API! This app is a great template for other apps you may want to build in the future, and showcases the important techniques for incorporating cloud-based apps into web games. After reading Beginning Android Web Apps Development, you will have built real apps and developed along the way the skills you’ll need to create highly interactive, professional web applications… and, your journey will be engaging and enjoyable! What you'll learn
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| Metro Revealed: Building Windows 8 apps with HTML5 and JavaScript Posted: 12 Jul 2012 05:34 AM PDT Book DescriptionThe key features for developing on Microsoft's eagerly anticipated Windows 8 operating system are unveiled in this fast-paced 80-page primer. Windows 8 contains the revolutionary Metro application framework for building dynamic and responsive touch-enabled applications that target both desktops and mobile devices. With the official release of Windows 8 looming ever closer, experienced author Adam Freeman invites you to take a crash course in Metro development. Using HTML5 and JavaScript, he ensures you understand the changes that are being made to Windows development practices and puts you on the right course to creating innovative and elegant applications for this latest evolution of the world's most successful operating system. What you'll learn
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| Posted: 12 Jul 2012 05:29 AM PDT Book Description"Conversations with some of the sharpest minds in advertising lead the reader gently into the heart of the business. A great read whether you're starting out in advertising or simply want to pick up some tips from the greats." "In Advertisers at Work, Tracy Tuten conducts interviews with some of the ad world's biggest players. The interviews—ranging from advertising legend Mike Hughes to leaders of the next generation like David Oakley and Susan Credle—reveal much about the nature of creativity and why we all respond to certain ads either with a laugh or a purchase. Tuten's skillful questions also highlight how these men and women learned the craft, found mentors, and landed jobs doing things they ‘didn't know you could get paid to do.’ They talk about successes and failures, their hopes and dreams, and the direction of the industry as we move into the age of social and branded media. If you are in the field of advertising or one of those people who often say, 'Hey, did you see that commercial . . .,' you'll find Advertisers at Work a valuable addition to your bookshelf." In Advertisers at Work, readers will gain insights from the most interesting people working in the field of advertising today, told in their own words. Guided by interviewer Dr. Tracy Tuten, 18 advertising leaders share their favorite stories, debunk the myths of advertising, make predictions on the industry's future, pay homage to the lions of the past, and offer insights into what it takes to win in the ad game today. Each chapter is devoted to one advertising executive, showcasing that person's unique vision and perspective into the world of advertising. Who are these leaders? Talent, perseverance, creativity, and pure grit set these people apart—and that's where their similarities end. With a mix of senior contributors and up-and-coming talent representing the creative crafts, media, planning, and account services from a variety of agencies and locales, this book pulls back the curtain and invites readers to live each leader's experiences up close. They'll learn from the advertisers at work. Every interview shows how advertising leaders have an impact on a day-to-day basis: charting strategy, making effective pitches, managing clients and key partners, calling in the creative muse, reading the public's mood, developing the right mix of media to launch a campaign, or pouncing on opportunities the rest of us can't see. This book:
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