Selasa, 31 Juli 2012

Wow! eBook: Learning Core Audio - 6 new eBooks


Wow! eBook: Learning Core Audio - 6 new eBooks

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Learning Core Audio

Posted: 31 Jul 2012 11:22 AM PDT

Learning Core Audio

Book Description

Create Rich, Powerful Apps with Core on OS X and

can affect the human brain in the most powerful and profound ways. Using 's Core , you can leverage all that power in your own Mac and software, implementing features ranging from audio capture to effects, MP3 playback to virtual instruments, and radio to support. The most sophisticated audio system ever created, Core Audio is not simple. In Learning Core Audio, top iOS author Chris Adamson and legendary Core Audio expert Kevin Avila fully explain this challenging framework, enabling experienced Mac or iOS programmers to make the most of it.

In plain language, Adamson and Avila explain what Core Audio can do, how it works, and how it builds on the natural phenomena of sound and the human language of audio. Next, using -clear code examples, they guide you through recording, playback, format conversion, Audio Units, audio MIDI connectivity, and overcoming the unique challenges of Core Audio programming for Mac and iOS.

Coverage includes:

  • Mastering Core Audio's surprising style and conventions
  • Implementing recording and playback with the Audio Queue
  • Using Audio Units to synthesize audio, perform effects on audio streams, capture from the mic, and mix multiple streams
  • Managing file streams and converting formats with Core Audio's helper APIs
  • Creating positional audio in space with OpenAL
  • Using Core MIDI to synthesize audio on-the-fly
  • Leveraging your and Objective- expertise in Core Audio's -based environment

When you've mastered the "black arts" of Core Audio, you can do some serious magic. This book will transform you from an acolyte into a true Core Audio wizard.

Table of Contents
PART I: UNDERSTANDING CORE AUDIO
Chapter 1. Overview of Core Audio
Chapter 2. The Story of Sound
Chapter 3. Audio Processing with Core Audio

PART II: BASIC AUDIO
Chapter 4. Recording
Chapter 5. Playback
Chapter 6. Conversion

PART III: ADVANCED AUDIO
Chapter 7. Audio Units: Generators, Effects, and Rendering
Chapter 8. Audio Units: Input and Mixing
Chapter 9. Positional Sound

PART IV: ADDITIONAL TOPICS
Chapter 10. Core Audio on iOS
Chapter 11. Core MIDI
Chapter 12. Coda

Book Details

  • Paperback: 336 pages
  • Publisher: Addison-Wesley Professional (March 2012)
  • Language: English
  • ISBN-10: 0321636848
  • ISBN-13: 978-0321636843
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The Go Programming Language Phrasebook

Posted: 31 Jul 2012 11:16 AM PDT

The Go Programming Language Phrasebook

Book Description

The Go Language Phrasebook

Essential Go code and idioms for all facets of the process 

This guide gives you the code "phrases" you need to quickly and effectively complete a wide variety of projects with Go, today's most exciting new language.

Tested, easy-to-adapt code examples illuminate every step of Go , helping you write highly scalable, concurrent software. You'll Go-specific idioms for working with strings, collections, arrays, error handling, goroutines, slices, maps, channels, numbers, dates, times, files, , , the runtime, and more.

  • Concise and Accessible
    Easy to carry and easy to use: Ditch all those bulky books for one portable
  • Flexible and Functional
    Packed with more than 100 customizable code snippets: Quickly create solid Go code to solve just about any problem

Register your book at informit.com/register for convenient access to downloads, updates, and corrections as they become available.

Table of Contents
Chapter 1. Introducing Go
Chapter 2. A Go Primer
Chapter 3. Numbers
Chapter 4. Common Go Patterns
Chapter 5. Arrays and Slices
Chapter 6. Manipulating Strings
Chapter 7. Working with Collections
Chapter 8. Handling Errors
Chapter 9. Goroutines
Chapter 10. Concurrency Design Patterns
Chapter 11. Dates and Times
Chapter 12. Accessing Files and the Environment
Chapter 13. Network Access
Chapter 14. Applications
Chapter 15. Interacting with the Go Runtime
Chapter 16. Distributing Go Code
Chapter 17. Debugging Go

Book Details

  • Paperback: 288 pages
  • Publisher: Addison-Wesley Professional (May 2012)
  • Language: English
  • ISBN-10: 0321817141
  • ISBN-13: 978-0321817143
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Get Up to Speed with Online Marketing

Posted: 31 Jul 2012 11:10 AM PDT

Get Up to Speed with Online Marketing

Book Description

This book shows you how to get up to speed with online and go where your market is so you can effectively promote your on a limited budget. The book explains in a straightforward style all there is to know about promoting small businesses online, and covers all the major online tools available, including websites, , marketing, blogging, podcasts, online , networks, virtual worlds, and bookmarking.

Get Up to Speed with Online Marketing shows readers how to use each medium to their best effect on a limited marketing budget, if not for free!

This straightforward, step-by-step guide to online marketing shows you affordable and effective ways to:

  • Create a
  • Get found on Google
  • Get your marketing right
  • Create content your market will value with blogs, podcasts, and images
  • Promote your with networking sites such as , and
  • Develop a coherent online marketing plan
  • Manage your online marketing workload
  • Measure your results

"Not to be part of the social revolution is to miss out. Jon Reed really gets it and shows you how to join in."
–Suzanne Moore, Columnist, Mail on Sunday

"If you want to use social to build your business, [this] straightforward guide will help you figure out where to start."
–Suzanne Kavanagh, Skillset

Table of Contents
Part one: Get strategic
Chapter 1. Online marketing 101
Chapter 2. Your online marketing plan

Part two: Get online
Chapter 3. Establish a presence: How to build a with no technical knowledge
Chapter 4. Boost your rankings: How to increase your visibility on Google
Chapter 5. Engage with email: How to build an email list without annoying people

Part three: Get creative
Chapter 6. Build a : How to build trust, reputation, and traffic
Chapter 7. Podcast for profit: How to attract an audience of loyal listeners
Chapter 8. Lights, camera, action!: How to produce online video on a budget
Chapter 9. Show, don't tell: How to showcase your business on photo-sharing sites

Part four: Get out there
Chapter 10. Build a community: How to choose and use social networks
Chapter 11. Find fans on : How to harness the world's largest network
Chapter 12. Create credibility on : How to take your business networking online
Chapter 13. Tap into : How to use the power of the to build a following
Chapter 14. Jack into the Matrix: How to make real money in virtual worlds
Chapter 15. Pass it on: How to be discovered on social bookmarking sites

Part five: Get help
Chapter 16. Do you need a consultant?: How to find someone to help you achieve your vision

Book Details

  • Paperback: 272 pages
  • Publisher: FT Press (May 2012)
  • Language: English
  • ISBN-10: 0133066274
  • ISBN-13: 978-0133066272
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Mastering the Leadership Role in Project Management

Posted: 31 Jul 2012 10:58 AM PDT

Mastering the Leadership Role in Project Management

Book Description

Through eight remarkable case studies, Mastering the Role in presents a start-to-finish framework for managing projects of all sizes–even the largest and most challenging projects. World-renowned expert in , Alexander Laufer, demonstrates both become a great project leader and lead your teams in applying the specific project practices that impact success. Laufer and his extraordinary team of contributors focus on "take-home practices" you can use right away, whether you're planning a new project or revitalizing a project that's already in trouble.

You'll discover better and faster ways to adapt to change, learn "give up" control without "losing" control, use face-to-face interaction to maximize alignment, manage "no fun" missions in hostile environments, and learn more from your ongoing experience as a project manager. Perhaps most important of all, this book will help you unlearn widespread project management assumptions that prevent success instead of promoting it.

The world's best project leaders show how to:

  • the power of autonomy and learning
  • Manage creativity through action
  • Soar higher by combining spirit and systems
  • Deliver on bold ideas through meticulous preparation and quick response
  • Accomplish unpleasant tasks by developing a culture of trust and responsibility
  • Successfully execute multiple interrelated projects by leading upward
  • Shape culture by exploiting location
  • Accelerate delivery by "splitting" and "harmonizing"

Become a World-Class Project Leader and Implement World-Class Project Practices

"Alexander Laufer is one of the world's wisest authorities on projects and how they work."
–From the Foreword by Larry Prusak, Founder and Former Executive Director, Institute for Knowledge Management (IKM)

"I thoroughly enjoyed this book! The stories bring home the essence of what good projects need–good . They present real women and men in very difficult situations, who succeed by doing what is right for the project and end up bringing the project team together to believe in the project."
–Charlene ("Chuck") Walrad, Managing Director, Davenport Consulting, Inc.; Vice President, Standards Activities, Board of Governors, IEEE Computer Society

"Alexander Laufer and his colleagues have captured the essence of what project managers must do to deliver remarkable results–no matter where they work–by leading, not following, a scripted checklist."
–W. Scott Cameron, Global Project Management Technology Process Owner, Procter & Gamble Company

"Mastering the Leadership Role in Project Management is required reading for project managers who would like insights on how to improve their skills and get better project results."
–Nadine Chin-Santos, Senior Project Manager, Assistant Vice President, Parsons Brinckerhoff

"Stories help us to learn, and Alexander Laufer's book contains wonderful stories about leadership by great leaders. If you want to lead projects, as opposed to administer them, then read these fascinating stories."
–Jim Highsmith, Executive Consultant, ThoughtWorks; Author, Agile Project Management

"In Mastering the Leadership Role in Project Management, Alexander Laufer introduces us to exceptional project leaders, the best of the best, and allows us to observe, in riveting narratives, how they plan, problem solve, and inspire
their teams to deliver remarkable results."
–Hugh Woodward, Former Chair, Project Management Institute

Table of Contents
Chapter 1. Developing a Missile: The Power of Autonomy and Learning
Chapter 2. Building of Memory: Managing Creativity Through Action
Chapter 3. Flying Solar-Powered Airplanes: Soaring High on Spirit and Systems
Chapter 4. Transferring Harbor Cranes: Delivering A Bold Idea Through Meticulous Preparations and Quick Responsiveness
Chapter 5. A Successful Downsizing: Developing a Culture of Trust and Responsibility
Chapter 6. A Peaceful Evacuation: Building A Multi-Project Battalion by Leading Upward
Chapter 7. Exploring Space: Shaping Culture by Exploiting Location
Chapter 8. Building a Dairy Plant: Accelerating Speed by Splitting and Harmonizing

Book Details

  • Hardcover: 272 pages
  • Publisher: FT Press (April 2012)
  • Language: English
  • ISBN-10: 0132620340
  • ISBN-13: 978-0132620345
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Herbal Supplements and the Brain

Posted: 31 Jul 2012 10:53 AM PDT

Herbal Supplements and the Brain

Book Description

Today, many manufacturers of plant-based “neuroceuticals” claim their products can offer powerful benefits in brain function. However, the US government does not require these manufacturers to demonstrate their products' effectiveness, leaving it difficult for consumers and health professionals to make decisions about the benefits and risks.

In Herbal Supplements and the Brain: Understanding their Health Benefits and Hazards, two leading researchers provide this crucial information in clear language any intelligent reader can understand and use. They begin by introducing the fundamental principles of pharmacology, explaining how drugs and natural products can affect the body's organs and organ systems. Using examples, they show determine whether an ingested substance can enter the bloodstream and reach its target at a concentration sufficient to have an effect. They also explain how natural products may influence blood levels of other substances, and discuss whether such interactions may diminish the effectiveness of prescription medications or alter normal body chemistry.

Throughout, the authors emphasize factors relating especially to neuroceuticals and the brain. Individual chapters are devoted to nutritional supplements which promise to enhance memory, relieve pain, safely promote sleep, and aid in the treatment of depression or anxiety. Specifically, readers will find -based coverage of Ginkgo biloba; St. John's Wort; Valerian; Lemon Balm; Kava; Lavender; Kudzu, Daffodil, Passion Flower, and Camellia Tea and other caffeinated beverages.

From the Back Cover
"Written with authority, yet as lucid and enticing as a novel. The finest book I know addressing the interaction of herbs, the brain, and behavior."
–Solomon H. Snyder, M.D., Department of Neuroscience, Johns Hopkins University School of

"Both skeptics and believers in the value of herbal supplements for brain conditions will enjoy the calm objective to which these two experienced pharmacologists put the most popular products. You may not like their conclusions, but their evidence is convincing."
–Floyd E. Bloom, MD, Professor Emeritus, Molecular and Integrative Neuroscience Department, TSRI

"It all began with Adam's . Knowing what you add to your diet may change your life. Getting a kick from a cup of coffee, fighting depression with St. John's wort, drifting away with valerian, or reaching a ripe old age with Gingko, this book gives insights into the pros and cons of taking herbal supplements. Excellent and entertaining reading!"
–Hanns Möhler, Professor of Pharmacology, University of Zurich, Switzerland

"If you are someone who takes and believes in herbal supplements, then this book is a must-read for you. I'll bet you will be surprised at some of the information. It is written by two extraordinarily qualified authors, who have decades of experience with the effects and toxicities of drugs and supplements. The aim of the book is to use proven criteria to evaluate if herbal supplements are effective or not. This information is not always easy to find, so read on."
–Michael J Kuhar, Ph.D., Yerkes National Primate Center of Emory University, Candler Professor of Neuropharmacology, School of , Georgia Alliance Eminent Scholar, Center for Ethics of Emory University

Table of Contents
Chapter 1. The Gifts of Eden
Chapter 2. Transforming Plants into Gold
Chapter 3. Thinking Like a Pharmacologist
Chapter 4. The Brain as a Drug Target
Chapter 5. Ginkgo (Ginkgo biloba)
Chapter 6. St. John's Wort (Hypericum perforatum)
Chapter 7. Valerian (Valeriana officinalis)
Chapter 8. Lemon Balm (Melissa officinalis)
Chapter 9. Kava (Piper methysticum)
Chapter 10. Lavender (Lavandula angustifolia)
Chapter 11. Kudzu (Pueraria lobata)
Chapter 12. Daffodil (Narcissus pseudonarcissus)
Chapter 13. Passion Flower (Passiflora incarnata)
Chapter 14. Coffee, Tea, and
Chapter 15. Epilogue

Book Details

  • Hardcover: 272 pages
  • Publisher: FT Press (May 2012)
  • Language: English
  • ISBN-10: 0132824973
  • ISBN-13: 978-0132824972
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The Mobile MBA

Posted: 31 Jul 2012 10:46 AM PDT

The Mobile MBA

Book Description

MBA distills years of MBA theory into bite-size solutions for 101 critical, “in the trenches” challenges. From start to finish, this book focuses on what really works in practice, giving managers focused answers that can make them dramatically more effective, instantly. Along the way, leading global consultant Jo Owen demystifies the MBA, illuminating the simple, common-sense principles that underlie the grand theory (and the even grander MBA hype). Owen reveals what managers need to learn in order to perform at an MBA level, while also giving them the practical skills that an MBA doesn’t.

Each of MBA’s eleven chapters is packaged with a Skill Pill, short briefings that can be delivered directly to devices and computers, offering powerful insights and lessons to managers wherever they are.

From the Back Cover
Is your career progressing as fast as you want it to? Do you love your job but think you could benefit from a school ? The Mobile MBA delivers all the knowledge you need to fast-track your career.

The Mobile MBA is your portable business coach. It explains MBA skills, models, and applications and shows you put the grand theory and big talk into practice.

The Mobile MBA comes complete with 11 free Skill-Pills, which can be downloaded to your , , or computer. Get access to up-to-date advice on the move so you can apply your new skills where and when you need them.

Table of Contents

  1. The world of strategy
  2. and sales
  3. and
  4. Human capital
  5. Operations, technology, and change
  6. Lead your team
  7. Dealing with colleagues
  8. Managing across the organization
  9. Managing yourself
  10. The daily skills of
  11. Manage your career

Book Details

  • Paperback: 208 pages
  • Publisher: FT Press (May 2012)
  • Language: English
  • ISBN-10: 0133066339
  • ISBN-13: 978-0133066333
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READ MORE - Wow! eBook: Learning Core Audio - 6 new eBooks

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The Two Trees Within

Posted: 31 Jul 2012 06:20 AM PDT

The Two Trees Within by Ross Shultz

The Two Trees Within

by Ross Shultz

Through a vision or maybe a dream I had one night I was forced to take a very hard look at the thing we call church and what having a real relationship with Christ means. I have written down my dream and references to help you see what I did.

Click on the link below to start downloading this free ebook:-
The Two Trees Within – 258 pages, 258 KB (PDF, EPUB)

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The Polish Experience

Posted: 31 Jul 2012 06:15 AM PDT

The Polish Experience by Nicholas Westerby

The Polish Experience

by Nicholas Westerby

Globalization led to the end of the Cold war. Russia and America no longer had an appetite to destroy each other’s interests.

After the fall of the Berlin Wall Europe opened its arms to former Soviet countries and in 2004 the European Union welcomed nine new countries into its group.

The borders were open and Western Europeans feared a flood of Eastern European immigrants. The Eastern Europeans should have been worried about the flow of Western Europeans into their countries.

A young arrogant womanizing English salesman is sent to Poland to establish a call centre.

As he discovers the differences in cultural and business, he falls in love with a Polish woman.

James and Elly meet under dubious circumstances but she helped him out of a jam he was more than willing to repay the favour. He pursues her affections and starts to realize that there is more to the World than Yorkshire.

Will her deeply Catholic family accept him into their hearts?

Will there relationship survive the bumps that come their way?

Find out in 2012′s best comedy (set in Poland, about an Englishman, named James.)

Click on the link below to start downloading this free ebook:-
The Polish Experience – 277 pages (EPUB, Kindle, MOBI, PDF, HTML, LRF, PDB, TXT)

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The Last Simple

Posted: 31 Jul 2012 06:11 AM PDT

The Last Simple by Ray Sullivan

The Last Simple

by Ray Sullivan

A parody/homage to the modern thriller style, including ridiculously short chapters, chapter changes that don’t change location, plot or subject and incredibly unbelievable plots as mastered by Dan Brown and other authors (including myself to some degree). Here’s the blurb:

Bradford knows he’s the lead in a third rate parody. However, his ambition is to be the lead in a Dan Brown story, but doesn’t know if he has to dumb up or down for the gig.

In ‘the Last Simple’, Bradford, a professor of Simpology from Harvard, follows clues left by the illiterati, ignoranti and even the bingoranti as he tries to track down the kidnapper of Lord Bartholomew. Aided by Lord Bartholomew’s daughter, Lady Bartholomew, and her loathsome manservant Belsen, Bradford has to evade arrest by not one, but two Buffoons of a Copper while bouncing around the renowned cultural centres of Northern England, from Lincoln Cathedral to Blackpool Tower.

Aided by Surly Teabing, the rudest man in England, while dodging Teabing’s servant Snivell, Bradford finds himself in a race against time, logic, bad jokes, ridiculous puns and awful gags as he searches for the Last Simple in an improbable if unbelievable storyline.

This a laugh a minute book, assuming you’re a very fast reader.

Includes the Christmas Special and at least one deleted chapter (the one that can still be read – the others were, er, deleted).

Warning – contains flash photography (actually it doesn’t, I just wanted to say that as it sounds cool on the news)

Click on the link below to start downloading this free ebook:-
The Last Simple – 224 KB (EPUB, Kindle, MOBI, PDF, HTML, LRF, PDB, TXT)

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Senin, 30 Juli 2012

Wow! eBook: The C++ Standard Library, 2nd Edition - 6 new eBooks


Wow! eBook: The C++ Standard Library, 2nd Edition - 6 new eBooks

Link to Wow! eBook - Blog

The C++ Standard Library, 2nd Edition

Posted: 30 Jul 2012 09:06 AM PDT

The C++ Standard Library, 2nd Edition

Book Description

The Best-Selling ++ Resource. Now Updated for ++11

The ++ standard library provides a set of common classes and interfaces that greatly extend the core ++ language. The library, however, is not self-explanatory. To make full use of its components–and to benefit from their power–you need a resource that does far more than list the classes and their functions.

The C++ Standard Library: A Tutorial and Reference, Second Edition, describes this library as now incorporated into the new ANSI/ISO C++ language standard (C++11). The book provides comprehensive documentation of each library component, including an introduction to its purpose and design; clearly written explanations of complex concepts; the practical details needed for effective use; traps and pitfalls; the exact signature and definition of the most important classes and functions; and numerous examples of working code. The book focuses in particular on the Standard Template Library (), examining containers, iterators, function objects, and algorithms.

The book covers all the new C++11 library components, including

  • Concurrency
  • Fractional arithmetic
  • Clocks and timers
  • Tuples
  • New containers
  • New STL algorithms
  • New smart pointers
  • New locale facets
  • Random numbers and distributions
  • Type traits and utilities
  • Regular expressions

The book also examines the new C++ style and its effect on the standard library, including lambdas, range-based for  loops, move semantics, and variadic templates.

An accompanying site, including source code, can be found at www.cppstdlib.com.

Table of Contents
Chapter 1. About This Book
Chapter 2. Introduction to C++ and the Standard Library
Chapter 4. General Concepts
Chapter 5. Utilities
Chapter 6. The Standard Template Library
Chapter 7. STL Containers
Chapter 8. STL Container Members in Detail
Chapter 9. STL Iterators
Chapter 10. STL Function Objects and Using Lambdas
Chapter 11. STL Algorithms
Chapter 12. Special Containers
Chapter 13. Strings
Chapter 14. Regular Expressions
Chapter 15. Input/Output Using Stream Classes
Chapter 16. Internationalization
Chapter 17. Numerics
Chapter 18. Concurrency
Chapter 19. Allocators

Book Details

  • Hardcover: 1128 pages
  • Publisher: Addison-Wesley Professional; 2nd Edition (March 2012)
  • Language: English
  • ISBN-10: 0321623215
  • ISBN-13: 978-0321623218
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Test-Driven iOS Development

Posted: 30 Jul 2012 09:01 AM PDT

Test Driven iOS Development

Book Description

As apps become increasingly complex and -critical, developers must ensure consistently superior code quality. This means adopting best practices for creating and apps. Test-Driven (TDD) is one of the most powerful of these best practices. Test-Driven is the first book 100% focused on helping you successfully implement TDD and unit in an iOS environment.

Long-time iOS/Mac developer Graham Lee helps you rapidly integrate TDD into your existing processes using 's 4 and the OCUnit unit testing framework. He guides you through constructing an entire Objective- iOS app in a test-driven manner, from initial specification to functional product. Lee also introduces powerful patterns for applying TDD in iOS development, and previews powerful automated testing capabilities that will soon arrive on the iOS platform. Coverage includes

  • Understanding the purpose, benefits, and costs of unit testing in iOS environments
  • Mastering the principles of TDD, and applying them in areas from app design to refactoring
  • Writing usable, readable, and repeatable iOS unit tests
  • Using OCUnit to set up your for TDD
  • Using domain to identify the classes and interactions your app needs, and it accordingly
  • Considering third-party tools for iOS unit testing
  • Building code in a test-driven manner
  • Automating testing of view controller code that interacts with users
  • to interfaces, not implementations
  • Testing concurrent code that typically runs in the background
  • Applying TDD to existing apps
  • Preparing for Behavior Driven Development (BDD)

The only iOS-specific guide to TDD and unit testing, Test-Driven iOS Development covers both essential concepts and practical implementation.

Table of Contents
Chapter 1. About Software Testing and Unit Testing
Chapter 2. Techniques for Test-Driven Development
Chapter 3. How to Write a Unit Test
Chapter 4. Tools for Testing
Chapter 5. Test-Driven Development of an iOS App
Chapter 6. The Data Model
Chapter 7. Application Logic
Chapter 8. Code
Chapter 9. View Controllers
Chapter 10. Putting It All Together
Chapter 11. Designing for Test-Driven Development
Chapter 12. Applying Test-Driven Development to an Existing
Chapter 13. Beyond Today's Test-Driven Development

Book Details

  • Paperback: 256 pages
  • Publisher: Addison-Wesley Professional (April 2012)
  • Language: English
  • ISBN-10: 0321774183
  • ISBN-13: 978-0321774187
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Introduction to Android App Development for the Kindle Fire

Posted: 30 Jul 2012 08:58 AM PDT

Introduction to Android App Development for the Kindle Fire

Book Description

Get Started Fast with App for 's Best-Selling !

Practically overnight, the has become the world's top-selling -based . Now, in this -only mini-book, expert Android developers provide an introduction to the basics of Kindle Fire .

Lauren Darcey and Shane Conder first introduce you to Android and walk you through installing its latest development tools. Next, you'll learn the essential design principles you need to write Android Kindle Fire apps, discover how Android applications are structured and configured, and walk through incorporating user interfaces and other application resources into your projects.

It's simply the fastest way to start developing apps for today's hottest Android !

Table of Contents
Chapter 1. Getting Started with Kindle Fire
Chapter 2. Mastering the Android Development Tools
Chapter 3. Building Kindle Fire Applications
Chapter 4. Managing Application Resources
Chapter 5. Configuring the Android Manifest File
Chapter 6. an Application Framework

Book Details

  • Paperback: 104 pages
  • Publisher: Addison-Wesley Professional (April 2012)
  • Language: English
  • ISBN-10: 013304047X
  • ISBN-13: 978-0133040470
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Beating the Indexes

Posted: 30 Jul 2012 08:48 AM PDT

Beating the Indexes

Book Description

Stop Settling for Average Returns!

If you merely aim to keep up with the indexes, you're settling for mediocrity–or worse. Indexing is actually becoming dangerous, thanks to its bias toward overvalued, overgrown, large cap stocks likely to hit long periods of underperformance. But simply choosing active isn't the : Many investment pros have quietly adopted "quasi-indexing" strategies that themselves at your expense.

Here's the good news: You have a much better chance of beating the pros than they want you to think.

In Beating the Indexes, leading trader and Minyanville columnist Bill Feingold shows systematically exploit the biases of index investing and continuously make winning investments. Writing for sophisticated individual investors as well as professionals, Feingold introduces more profitable strategies based on convertible bonds and other alternative investments. He systematically exposes growing cracks in the theory of index investing, presenting long-term strategies capable of consistently outperforming index investors.

Tired of minimal returns that disappear with the slightest market volatility? This is the book you've been searching for.

  • Why investment pros accept mediocrity–and how you can do better
    Why individual investors are now well-positioned to beat the indexes and experts
  • Convertibles: A better
    Part bond, part , all opportunity
  • Uncovering the consistent attributes of high-profit convertible investments
    "Protected investing" strategies that really work
  • Advanced techniques: how professional convertible traders think and operate
    Expert-level strategies: advantages, drawbacks, and when to consider them

You can't afford "average" any more–and with Bill Feingold's help, you don't have to accept it!

Table of Contents
Part I: Our Flawed Institutions
Chapter 1. Indexing and Its Discontents
Chapter 2. The Individual's Edge
Chapter 3. Delusions and Illusions: Chasing in Our Lost Decade
Chapter 4. A Change is Gonna Come

Part II: Convertibles, a Better Solution
Chapter 5. The Very Basics
Chapter 6. Reminiscences of a Convertible Operator
Chapter 7. A Quick Review and Quiz
Chapter 8. Enough Already…How Do Convertibles Actually Work?
Chapter 9. What to Look for in a Convertible
Chapter 10. Convertibles For…
Chapter 11. Introduction to Advanced Topics

Book Details

  • Hardcover: 320 pages
  • Publisher: FT Press (April 2012)
  • Language: English
  • ISBN-10: 0132885948
  • ISBN-13: 978-0132885942
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The College Solution, 2nd Edition

Posted: 30 Jul 2012 08:44 AM PDT

The College Solution, 2nd Edition

Book Description

This bestseller has been completely updated to provide you with the answers that you need to find wonderful colleges and universities at more affordable prices.

The second edition of The College , which contains approximately 90% new material, is aimed at helping parents and teenagers become empowered consumers as they navigate through the college process. Billions of dollars are available to pay for college, but not everybody gets their share. It’s not always the families with the brightest students or the parents who are struggling financially who receive the most .

The College shares the secrets of how you can capture some of this for your own family. The book provides advice on such topics as financial aid, merit scholarships, athletic scholarships, admission hooks, the important differences between colleges and universities, college rankings, the best student loans and the latest tools to evaluate the generosity of schools. O'Shaughnessy presents an easy-to-use, proven road map for getting past the ratings, and finding the right schools at the right price. No other book offers this much practical guidance on choosing and paying for college now – and no other book will save you as much money!

Review
"The College Solution provides a roadmap for students and parents trying to figure out the complex path to college. At every step along the process, Lynn O'Shaughnessy provides the necessary information families need to know about admissions and financial aid in an easy-to-digest format. Students and parents are inundated with information about college these days and this is a great book to help you figure out what really matters."
—Jeffrey J. Selingo, vice president and editorial director, The Chronicle of Higher

"Chock-full of information about college entrance and affordability, O'Shaughnessy's second edition of The College Solution is sure to raise your admission and financial aid 'IQ.'"
—Seth Allen, Dean of Admissions and Financial Aid, Pomona College

"The College Solution is an easy-to-read conversational guide to paying for college. Lynn O'Shaughnessy is a champion for consumers and will help you pick the college that is the best fit for you and your wallet."
—Mark Kantrowitz, publisher of Fastweb.com and FinAid.com and the author of The Secrets to Winning a Scholarship

"Even though I've been labeled a 'college admissions expert,' this is a book that I wish I had read when my son was still in high school. Jam-packed with information about , college essays, interviews, financial aid, and much, much more, this highly readable guide will help parents and their children through an often confusing process."
—Robert Schaeffer, a founder of The National Center for Fair & Open (FairTest)

Table of Contents
PART I. Shrinking the Cost of College
Chapter 1. Making College More Affordable
Chapter 2. Show Me the Money
Chapter 3. The Colleges with the Best Financial Aid
Chapter 4. Who Gets Financial Aid?
Chapter 5. Winning the Educational Lottery
Chapter 6. Calculating Your Expected Family Contribution
Chapter 7. A Revolutionary Calculator
Chapter 8. The Allure of Out-of-State Public Universities
Chapter 9. Looking Across State Lines for a Bargain
Chapter 10. Capturing Private Scholarships
Chapter 11. Will Saving for College Hurt Your Financial Aid Chances?
Chapter 12. Maximizing Financial Aid
Chapter 13. More Ways to Shrink the Cost of College
Chapter 14. Appealing the Verdict
Chapter 15. Getting Grandma to Help

PART II. Increasing Your Admission Chances
Chapter 16. Boosting Your Chances
Chapter 17. Finding the Right Match
Chapter 18. Ditching the Test
Chapter 19. Showing a College Some Love
Chapter 20. When Talent Is the Hook
Chapter 21. The Realities of Athletic Scholarships
Chapter 22. The Geographic Hook
Chapter 23. Why Being Rich Helps
Chapter 24. The Legacy Hook
Chapter 25. Playing the Gender Card
Chapter 26. Diversity Blueprint
Chapter 27. The Asian Student Dilemma

Part III. Knowing Your Academic Choices
Chapter 28. What's the Difference Between a College and a University?
Chapter 29. The Ivy League Myth
Chapter 30. What Is a Research University?
Chapter 31. What University Professors Do
Chapter 32. The Beauty of Liberal Arts Colleges
Chapter 33. What Is a Medium-Sized University?
Chapter 34. Why Community Colleges Are Popular
Chapter 35. Nine Ways to Generate College Ideas

Part IV. Evaluating the Academics
Chapter 36. Are Students Really Learning?
Chapter 37. What's Wrong with US News & World Report's College Rankings
Chapter 38. The Right Way to Use College Rankings
Chapter 39. College Rankings: An Alternative
Chapter 40. The Hallmarks of a Student-Centered University
Chapter 41. Staying in College Too Long
Chapter 42. Grading Academic Departments
Chapter 43. Kicking the Tires

Part V. Admission Nuts and Bolts
Chapter 44. What You Need to Know About High School Counselors
Chapter 45. What You Need to Know About Independent College Counselors
Chapter 46. Knowing What to Do When
Chapter 47. Writing Your Way Into College
Chapter 48. Visiting College Campuses
Chapter 49. Acing the College Interview
Chapter 50. Transferring to a Different College
Chapter 51. Getting Credit for Your Work

Part VI. Borrowing for College
Chapter 52. The Best Student Loans
Chapter 53. Private College Loan Perils

Book Details

  • Paperback: 288 pages
  • Publisher: FT Press; 2nd Edition (April 2012)
  • Language: English
  • ISBN-10: 0132944677
  • ISBN-13: 978-0132944670
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How to Argue

Posted: 30 Jul 2012 08:40 AM PDT

How to Argue

Book Description

The ability to persuade, influence, and convince is a vital skill for success in work and life. However, most of us have little idea argue well. Indeed, arguing is still seen by many as something to be avoided at all costs, and mostly it's done really badly–or not at all. Yet it's possibly the most powerful and yet most neglected asset you could have.

Imagine being able to face any argument free of the fear, confusion, and intimidation that your opponent is probably experiencing. Imagine knowing that, win or lose, your argument has been made convincingly, confidently, and without losing your temper.

In Argue you'll learn all the golden of successful arguing and explore many of the situations in life and work where arguments are most likely to happen.

Discover the art of arguing powerfully, persuasively, and positively, and you'll have a head start every time you want to

  • Get your point across effectively
  • Persuade other people to your way of thinking
  • Keep your cool in a heated situation
  • Win people over
  • Get what you want
  • Tackle a difficult person or topic
  • Be convincing and articulate
  • Have great confidence when you speak

In How to Argue, leading lawyer Jonathan Herring reveals the secrets and subtleties of making your case and winning hearts and minds. At home or at work, you’ll be well equipped to make everything you say have the desired effect, every time.

Table of Contents
Part 1: The ten golden of argument
Chapter 1. Golden Rule 1: Be prepared
Chapter 2. Golden Rule 2: When to argue, when to walk away
Chapter 3. Golden Rule 3: What you say and how you say it
Chapter 4. Golden Rule 4: Listen and listen again
Chapter 5. Golden Rule 5: Excel at responding to arguments
Chapter 6. Golden Rule 6: Watch out for crafty tricks
Chapter 7. Golden Rule 7: Develop the skills for arguing in public
Chapter 8. Golden Rule 8: Be able to argue in writing
Chapter 9. Golden Rule 9: Be great at resolving deadlock
Chapter 10. Golden Rule 10: Maintain relationships

Part 2: Situations where arguments commonly arise
Chapter 11. How to argue with those you love
Chapter 12. How to argue with your children
Chapter 13. Arguments at work
Chapter 14. How to complain
Chapter 15. How to get what you want from an expert
Chapter 16. Arguing when you know you're in the wrong
Chapter 17. Arguing again and again
Chapter 18. Doormats
Chapter 19. How to be a good winner
Chapter 20. To recap

Book Details

  • Paperback: 224 pages
  • Publisher: FT Press (April 2012)
  • Language: English
  • ISBN-10: 0132980932
  • ISBN-13: 978-0132980937
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