5 new posts

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• The PayPal Official Insider Guide to Growing Your Business
• Fundamentals of ActionScript 3.0: Develop and Design
• The Mac OS X Lion Pocket Guide
• The Little Mac Book, Lion Edition
• The Non-Designer’s Photoshop Book

The PayPal Official Insider Guide to Growing Your Business Posted: 28 Nov 2011 10:48 AM PST Book Description As a businessperson, you know that the online market presents a vast, largely untapped opportunity. But how do you go about making the most of that opportunity? Whether you’re one of the many merchants already using PayPal–or thinking about becoming one–this book will show you how PayPal can help integrate services like credit card payments, subscription billing, online invoicing, and more to help grow your business and improve the bottom line. Both casual sellers and established business owners will learn how to use PayPal to: Assist customers–from accepting credit cards to allowing bank payments Manage money–from getting paid to helping you avoid fraud Apply reports–from assessing inventory to tracking profits Maximize growth–from expanding marketing to increasing sales PayPal has the tools and this book shares the skills you need to learn, apply, and grow your business. Table of Contents Part 1: Getting Started Chapter 1. Why PayPal? Chapter 2. Choosing the Product that Fits Chapter 3. Integrating PayPal with Your Site Part 2: Managing Your Money and Your Business Chapter 4. Getting Paid Chapter 5. Pricing Chapter 6. Processing Purchases Chapter 7. Shipping Orders Chapter 8. Managing Inventory Chapter 9. Making Payments Chapter 10. Avoiding Fraudulent Transactions Chapter 11. Dealing with Disputes and Chargebacks Part 3: Managing and Growing Your Business Chapter 12. Managing Business Info and Data Chapter 13. Reporting Tools Chapter 14. Interacting with Your Customers Chapter 15. Mobile and PayPal Book Details Paperback: 272 pages Publisher: Paypal Press (July 2011) Language: English ISBN-10: 0321768523 ISBN-13: 978-0321768520 Note: There is a file embedded within this post, please visit this post to download the file. Related Posts Pro PayPal E-Commerce (13-06-2011) PayPal APIs: Up and Running (08-03-2011) Building eCommerce Applications (17-10-2011)

Fundamentals of ActionScript 3.0: Develop and Design Posted: 28 Nov 2011 10:47 AM PST Book Description Adobe Flash Professional is the most popular software available for creating animations for the Web. Most people start using Flash to create vector-based animations that output small file sizes perfect for the Web. Later they want to branch out into creating rich interactive experiences for websites and mobile devices, and for that they need to learn ActionScript. Doug Winnie draws on the experience he's gained from his years as an educator to teach not only what ActionScript can do, but also to show how the code works. This gives the reader a deeper understanding of how ActionScript functions, and gives them the power to come up with original solutions when creating their own projects. Doug's book dives right into the concepts of manipulating Flash objects and the fundamentals of functions and mathematical operators. After presenting events and using scripts to control the Flash timeline, classes and conditionals are covered in depth. The final part of the book covers creating desktop applications with Adobe AIR, developing mobile applications, and working with external code libraries. Real-world projects are sprinkled generously throughout the book and Appendices include information on debugging, deciphering documentation, and using Adobe Flash Builder as an ActionScript development environment. Table of Contents Chapter 1. Accessing and Manipulating Objects Chapter 2. Dynamically Adding Objects to the Stage Chapter 3. Working with Functions Chapter 4. ActionScript and Math Chapter 5. Creating Events Chapter 6. Using Timeline Scripting with Mouse Events Chapter 7. Creating Timer and Frame Events Project 1. Countdown Clock Part 2: Exploring the Basics of Classes Chapter 8. What is a Class? Chapter 9. Building Out the Class Chapter 10. Doing More with Classes Chapter 11. Organizing Your Classes Part 3: Responding to Conditions and Working with Logic Chapter 12. Conditionals Chapter 13. Advanced Boolean Logic and Random Numbers Chapter 14. Working with Text and the Keyboard Chapter 15. Creating Groups of Objects and Repeating Actions Using Loops Project 2. DiceOut! Part 4: Getting Creative with ActionScript Chapter 16. Drawing with ActionScript Chapter 17. Animation Using ActionScript Chapter 18. Working with External Media Part 5: Creating Multi-Screen Projects Chapter 19. Desktop Applications with Adobe AIR Chapter 20. Mobile Applications with Adobe AIR Project 3. Flipr Appendix A. Configuring Your Mobile Environment Book Details Paperback: 560 pages Publisher: Peachpit Press (July 2011) Language: English ISBN-10: 0321777026 ISBN-13: 978-0321777027 Note: There is a file embedded within this post, please visit this post to download the file. Related Posts ActionScript Developer's Guide to Robotlegs (05-09-2011) The Essential Guide to Flash CS4 with ActionScript (27-07-2009) The Essential Guide to 3D in Flash (13-10-2010) Sams Teach Yourself Adobe Flash CS4 Professional in 24 Hours (21-10-2009) Quick Guide to Flash Catalyst (05-09-2011) Professional Adobe Flex 2 (17-03-2010) Learning Flex 4: Getting Up to Speed with Rich Internet Application Design and Development (13-11-2010) Learning ActionScript 3.0, 2nd Edition (08-11-2010) Foundation XML and E4X for Flash and Flex (24-06-2009) Foundation Flash CS5 For Designers (03-09-2010)

The Mac OS X Lion Pocket Guide Posted: 28 Nov 2011 10:47 AM PST Book Description The Mac OS X Lion Pocket Guide is an indispensable quick reference guide that is packed with bite-sized chunks of practical information for people who want to jump in and start working and playing with OS X Lion. The attractive price and accessible content make this the perfect learning companion and reference guide. Written by Mac expert Jeff Carlson, this essential guide features snappy writing, eye-catching graphics, and an elegant design that walks readers through the most common OS X Lion tasks. The Mac OS X Lion Pocket Guide covers all of the key new features of  OS X Lion including Multi-Touch Gestures, Launchpad, Mission Control, the App Store, Mail, and much more. Table of Contents Chapter 1. Meet Lion Chapter 2. Set Up Lion Chapter 3. Apps, the Dock, and Mission Control Chapter 4. Master Your Files Chapter 5. Manage Important Information Chapter 6. Stay in Touch Chapter 7. Enjoy Media Chapter 8. Disks and Networking Chapter 9. Back Up Your Data Chapter 10. Keep Your Mac Secure Chapter 11. Troubleshooting Book Details Paperback: 240 pages Publisher: Peachpit Press (July 2011) Language: English ISBN-10: 0321776615 ISBN-13: 978-0321776617 Note: There is a file embedded within this post, please visit this post to download the file. Related Posts Xcode 4: Developer Reference (28-07-2011) The Little Mac Book, Lion Edition (28-11-2011) Teach Yourself VISUALLY Mac OS X Lion (04-11-2011) Taking Your OS X Lion to the Max (22-10-2011) Taking Your iPhoto '11 to the Max (31-03-2011) Take Control of Passwords in Mac OS X, 2nd Edition (04-11-2010) Switching to the Mac: The Missing Manual, Snow Leopard Edition (18-12-2009) Sams Teach Yourself Mac OS X Lion in 10 Minutes (24-09-2011) Programming Cocoa with Ruby: Create Compelling Mac Apps Using RubyCocoa (15-08-2009) Professional Xcode 3 (01-04-2010)

The Little Mac Book, Lion Edition Posted: 28 Nov 2011 10:47 AM PST Book Description Adopting a back-to-the-basics approach, this bestselling little Mac classic has been revised and overhauled to introduce users to OS X Lion. In the gentle, friendly, funny style that generations of computer users have come to know and love, author Robin Williams shows readers how to dive in and start working with the Mac and OS X Lion. This full-color little book walks readers through all of the key new features including Multi-Touch Gestures, Launchpad, Mission Control, the App Store, Mail, and much more. Using straightforward, jargon-free explanations delivered in logical, easy-to-follow sections, Robin is a new user’s personal guide, coaching and encouraging readers as they learn their way around the magic of the Mac and OS X Lion. Table of Contents A Map of Your Mac The Mouse or Trackpad The Dock Finder Windows Menus & Shortcuts Use an Application Save & Print Close, Quit & Trash Get Connected Surf the Web Let's do Email Other Useful Features Book Details Paperback: 216 pages Publisher: Peachpit Press (July 2011) Language: English ISBN-10: 0321776585 ISBN-13: 978-0321776587 Note: There is a file embedded within this post, please visit this post to download the file. Related Posts Xcode 4: Developer Reference (28-07-2011) The Mac OS X Lion Pocket Guide (28-11-2011) Teach Yourself VISUALLY Mac OS X Lion (04-11-2011) Taking Your OS X Lion to the Max (22-10-2011) Taking Your iPhoto '11 to the Max (31-03-2011) Take Control of Passwords in Mac OS X, 2nd Edition (04-11-2010) Switching to the Mac: The Missing Manual, Snow Leopard Edition (18-12-2009) Sams Teach Yourself Mac OS X Lion in 10 Minutes (24-09-2011) Programming Cocoa with Ruby: Create Compelling Mac Apps Using RubyCocoa (15-08-2009) Professional Xcode 3 (01-04-2010)

The Non-Designer’s Photoshop Book Posted: 28 Nov 2011 10:47 AM PST Book Description Many designers and photographers own the entire suite of Adobe creative products, but they manage to learn only one or two of the applications really well. This new addition to the popular Non-Designer's books from best-selling authors Robin Williams and John Tollett uses a series of individual exercises to teach image-editing tasks in Adobe Photoshop specifically to designers, who need to enhance their photos for use in brochures, advertising, Flickr, Facebook, websites, and so on. In this fun, full-color, straight-forward guide to Photoshop, you'll learn: Basic photo editing, such as how to smooth out wrinkles, remove blemishes, lose a little weight, clean up dust and scratches, brighten and sharpen the image, delete people, remove or add space in the middle of a photo, and more How to further manipulate and enhance images with filters and effects How to draw and paint with customized brushes, and how to colorize a black-and-white image All about layers and how to take advantage of them How and when to use paths, layer masks, and clipping masks to increase your editing capabilities How to merge several photos into one panorama, use the Puppet Warp feature, remove lens distortion, and much more Whether you need to improve or edit your photos for your graphic design work or to upload to your Flickr or Facebook account, this book is the easiest path to mastering basic tasks in Photoshop. Book Details Paperback: 240 pages Publisher: Peachpit Press (July 2011) Language: English ISBN-10: 0321772830 ISBN-13: 978-0321772831 Note: There is a file embedded within this post, please visit this post to download the file. Related Posts Web Design for Developers: A Programmer's Guide to Design Tools and Techniques (19-12-2009) Vision & Voice: Refining Your Vision in Adobe Photoshop Lightroom (11-08-2010) Understanding Adobe Photoshop CS4: The Essential Techniques for Imaging Professionals, 2nd Edition (30-07-2009) The Photoshop Elements 9 Book for Digital Photographers (29-01-2011) The Photoshop Elements 7 Book for Digital Photographers (31-07-2009) The Photoshop CS5 Pocket Guide (27-07-2010) The Adobe Photoshop Lightroom 3 Book for Digital Photographers (16-10-2010) The Adobe Photoshop CS5 Book for Digital Photographers (16-10-2010) The Adobe Photoshop CS4 Dictionary: The A to Z desktop reference of Photoshop (01-02-2011) Smashing Photoshop CS5: 100 Professional Techniques (15-02-2011)

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