Selasa, 02 Oktober 2012

Wow! eBook: Predictive Analytics: Microsoft Excel - 6 new eBooks


Wow! eBook: Predictive Analytics: Microsoft Excel - 6 new eBooks

Link to Wow! eBook - Blog

Predictive Analytics: Microsoft Excel

Posted: 02 Oct 2012 09:52 AM PDT

Predictive Analytics: Microsoft Excel

Book Description

predictive analytics for serious data crunchers!

The movie Moneyball made predictive analytics famous: Now you can apply the same techniques to help your business win. You don't need multimillion-dollar software: All the tools you need are available in , and all the knowledge and skills are right here, in this book!

Excel MVP Conrad Carlberg shows you use Excel predictive analytics to solve real-world problems in areas ranging from and to operations. Carlberg offers unprecedented insight into building powerful, credible, and reliable forecasts, showing gain deep insights from Excel that would be difficult to uncover with costly tools such as SAS or SPSS.

You'll get an extensive collection of downloadable Excel workbooks you can easily adapt to your own unique requirements, plus VBA code–much of it open-source–to streamline several of this book's most complex techniques.

, you'll build on Excel skills you already have, learning advanced techniques that can help you increase revenue, reduce costs, and improve productivity. By mastering predictive analytics, you'll gain a powerful competitive advantage for your company and yourself.

  • Learn both the "how" and "why" of using data to make better tactical decisions
  • Choose the right analytics technique for each problem
  • Use Excel to capture live real-time data from diverse sources, including third-party websites
  • Use logistic regression to predict behaviors such as "will buy" versus "won't buy"
  • Distinguish random data bounces from real, fundamental changes
  • Forecast time series with smoothing and regression
  • Construct more accurate predictions by using Solver to find maximum likelihood estimates
  • Manage huge numbers of variables and enormous datasets with principal components and Varimax factor rotation
  • Apply ARIMA (Box-) techniques to build better forecasts and understand their meaning

Book Details

  • Paperback: 304 pages
  • Publisher: Que Publishing (July 2012)
  • Language: English
  • ISBN-10: 0789749416
  • ISBN-13: 978-0789749413
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Branding Yourself, 2nd Edition

Posted: 02 Oct 2012 09:50 AM PDT

Branding Yourself, 2nd Edition

Book Description

Want a new job or career? Need to demonstrate more value to customers or employers? Use today's hottest media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use media to attract new and job opportunities you'll never find any other way. From Facebook to Pinterest to sharing, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your and personal relationships…demonstrate that you are the best to employers' or partners' toughest problems…become a recognized thought leader…and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career!

DISCOVER HOW TO:

  • Choose today's best media tools for your personal goals
  • Build an authentic storyline and online identity that gets you the right opportunities
  • Make the most of Facebook, , and Twitter—and leverage new platforms like Pinterest and +
  • Build connections and prove expertise by sharing on and Vimeo
  • Find yourself on search engines and then optimize your personal online presence
  • Promote your events, accomplishments, victories…and even defeats and lessons learned
  • Integrate online and offline to get more from both
  • Reach people with hiring authority and budgets on
  • Use Twitter to share the ideas and passions that make you uniquely valuable
  • Avoid "killer" social mistakes
  • Leverage your online expert status to become a published author or public speaker
  • Measure the success of your social media branding
  • Get new projects or jobs through your online friends and followers

Learn more with Branding Yourself Video Lessons. For additional information go to quepublishing.com/BrandingYourselfVideos.

Book Details

  • Paperback: 400 pages
  • Publisher: Que Publishing; 2nd Edition (July 2012)
  • Language: English
  • ISBN-10: 0789749726
  • ISBN-13: 978-0789749727
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LinkedIn for Business

Posted: 02 Oct 2012 09:47 AM PDT

LinkedIn for Business

Book Description

Increase Your Leads, , and Profits: Attract Higher-Quality Leads, Market More Effectively, Boost Your

This book delivers a complete for profiting from . Top marketer Brian Carter shows you use LinkedIn to supercharge your existing -to- , advertising, and processes, generate more qualified leads, and build in powerful new ways! Through case studies, Carter reveals how innovative businesses of all types are achieving amazing results with LinkedIn and teaches specific, actionable lessons you can apply right now. Whether you're an advertising expert, content marketer, professional, PR pro, B2B executive, or specialist, LinkedIn offers you far more power than you may realize–and this book will help you leverage all of it!

YOU'LL LEARN

  • Identify the fastest, easiest ways to profit from LinkedIn
  • Apply today's 15 most valuable principles to your LinkedIn presence
  • Network for dollars, with this book's proven six-step relationship-building process
  • Find hot prospects through quick LinkedIn prospecting and introductions
  • Use LinkedIn as a "passive prospecting platform": Generate more leads without more work!
  • Attract "mega-leads" through LinkedIn Answers, Events, and Groups
  • Strengthen brand awareness and spread key messages
  • Leverage content marketing (infographics and more) to boost brand awareness and generate more leads
  • Accelerate your sales cycle with LinkedIn
  • Improve your lead funnel and ensure that prospects are qualified before they talk to salespeople
  • Establish efficient weekly LinkedIn marketing routines
  • Optimize LinkedIn ad campaigns to maximize clicks, leads, and sales

Book Details

  • Paperback: 272 pages
  • Publisher: Que Publishing (August 2012)
  • Language: English
  • ISBN-10: 0789749688
  • ISBN-13: 978-0789749680
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CompTIA A+ Quick Reference (220-801 and 220-802), 3rd Edition

Posted: 02 Oct 2012 09:42 AM PDT

CompTIA A+ Quick Reference (220 801 and 220 802), 3rd Edition

Book Description

Quick Reference (220-801 and 220-802)

Don't take chances. Be 100% ready for your exams!

Studying for 's tough new A+ 220-801 and 220-802 exams? This book's quick, visual, focused review will help you make absolutely sure you're ready! Here are just the facts you need to pass: the most critical knowledge, distilled, simplified, and presented with plenty of pictures…so you can review at a glance, even if you only have a minute! For just $19.99, this book will help you remember what matters most, fix your weaknesses, and earn your best possible grade…because nobody wants to take these A+ exams twice!

Focused, fact-filled, up-to-date review of EVERY A+ objective:

  • Hardware
  • Laptops
  • Printers
  • Operational Procedures
  • Operating Systems
  • Devices
  • Troubleshooting techniques, and more

Book Details

  • Paperback: 240 pages
  • Publisher: Pearson IT Certification; 3rd Edition (July 2012)
  • Language: English
  • ISBN-10: 0789750228
  • ISBN-13: 978-0789750228
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CompTIA A+ 220-801 and 220-802 Authorized Practice Questions Exam Cram, 5th Edition

Posted: 02 Oct 2012 09:38 AM PDT

CompTIA A+ 220 801 and 220 802 Authorized Practice Questions Exam Cram, 5th Edition

Book Description

Practice Questions Cram, Fifth Edition complements any study plan with 700 practice test questions in the book and on the CD–all supported by complete explanations of every answer. This package's highly realistic questions cover every area of knowledge for both new exams: 220-801 and 220-802.

Master Your Knowledge of the !

  • Features 700 questions, organized to reflect the newest objectives for the A+ exams, so you can easily assess your knowledge of every topic.
  • Each question includes a detailed answer explanation.
  • Provides complete coverage of all objectives for the 220-801 and 220-802 A+ exams.

CD Features 700 Practice Questions!

  • 700 questions from this book are included on the CD, giving you yet another effective tool to assess your readiness for the A+ exam.
  • Test engine features multiple test modes, questions that simulate actual A+ exams, and detailed answer explanations, among other features.

David L. Prowse is an author, a computer network specialist, and a technical trainer. Over the past several years he has authored several titles for Pearson , including the well-received A+ Exam Cram and + Cert Guide. As a consultant, he installs and secures the latest in computer and technology. Over the past decade he has also taught CompTIA A+, , and + certification courses, both in the classroom and via the . He runs the www.davidlprowse.com, where he gladly answers questions from students and readers.

Book Details

  • Paperback: 320 pages
  • Publisher: Pearson IT Certification; 5th Edition (July 2012)
  • Language: English
  • ISBN-10: 0789749742
  • ISBN-13: 978-0789749741
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CompTIA A+ 220-801 and 220-802 Authorized Exam Cram, 6th Edition

Posted: 02 Oct 2012 09:36 AM PDT

CompTIA A+ 220 801 and 220 802 Authorized Exam Cram, 6th Edition

Book Description

Prepare for CompTIA 220-801 and 220-802 success with this CompTIA Authorized Cram from Pearson IT Certification, a leader in IT Certification learning and a CompTIA Authorized Platinum Partner.

CompTIA® 220-801 and 220-802 Authorized Cram, Sixth Edition is the perfect study guide to help you pass CompTIA's A+ 220-801 and 220-802 exams. It provides coverage and practice questions for every exam topic, including substantial new coverage of , new PC hardware, tablets, smartphones, and professional-level and . The book presents you with an organized test preparation routine through the use of proven series elements and techniques. Exam topic lists make referencing easy. Exam Alerts, Sidebars, and Notes interspersed throughout the text keep you focused on what you need to know. Cram Quizzes help you assess your knowledge, and the Cram Sheet tear card is the perfect last minute review.

Covers the critical information you'll need to know to score higher on your CompTIA A+ 220-801 and 220-802 exams!

  • Deploy and administer desktops and notebooks running , Vista, or XP
  • Understand, install, and troubleshoot motherboards, processors, and memory
  • Test and troubleshoot power-related problems
  • Use all forms of storage, including new Blu-ray and Solid State (SSD) devices
  • Work effectively with mobile devices, including tablets and smartphones
  • Install, configure, and troubleshoot both visible and internal laptop components
  • Configure components and applications, use administrative tools, and optimize systems
  • Repair damaged environments and boot errors
  • Work with audio and subsystems, I/O devices, and the newest peripherals
  • Install and manage both local and network printers
  • Configure and understand protocols and IPv6 changes
  • Install and configure SOHO wired/wireless networks and troubleshoot connectivity
  • Implement secure authentication, prevent malware attacks, and protect data

Book Details

  • Paperback: 744 pages
  • Publisher: Pearson IT Certification; 6th Edition (July 2012)
  • Language: English
  • ISBN-10: 0789749718
  • ISBN-13: 978-0789749710
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